Voters Approve Gross Receipts Tax Measure

Las Cruces voters approved a 0.325 percent gross receipts tax measure during the general election held Tuesday, Nov. 5, 2024.

The GRT bump, set to take effect July 1, 2025, is anticipated to generate an additional $11 million in revenue each year and will help fund capital improvement projects throughout the City.

“We are pleased that Las Cruces voters chose to invest in their city,” said Mayor Eric Enriquez. “The modest gross receipts tax increase will go a long way in improving our public safety, parks and roadways.

“We thank Las Cruces voters who approved this measure.”

The gross receipts tax increase will amount to an additional 32 cents per $100 spent at businesses in Las Cruces. Gross receipts taxes are not applied to essential needs such as groceries and medicine.

Voters approved the measure by 10 percentage points, 55 percent to 45 percent.

The new revenues will be used to help fund public safety, parks, streets and other critical infrastructure.

Gross receipts taxes account for about 76 percent of the City’s revenues.